If you have a business, you need to be utilizing social media for your digital marketing. This is one of the cheapest (and smartest) online marketing strategies, considering you can advertise your brand and gain new followers and customers for free. However, if you really want to level up and grow bigger, the social media experts at Saba SEO, a leading provider of Internet marketing service in San Diego, list some of the top tools on the market that can help you boost your social media marketing game.
Canva is a free tool you can use to make eye-catching, scroll-stopping images for your business advertising. Because it comes with many different preloaded templates, fonts, images, and more, you don’t need to have any experience in graphic design to make professional-looking graphics for your business.
To keep your social media marketing game strong and consistent, scheduling your posts ahead of time is the way to go. Batching your social media posts is an excellent way to manage your time. In one sitting, you can schedule a month or more of your social media posts so your channels run for you. Then you just need to check in on them and interact with your followers. CinchShare even includes free graphics and ideas you can use for your business.
Keep your social media content relevant and engaging by using content that’s known to be popular. BuzzSumo is a tool that helps you discover great past content by searching for topics and keywords. You can also use BuzzSumo to find popular influencers. This research can help you create your own marketing content and connect with other influencers in your line of business.
In addition to a social media marketing plan, every business should have a consistently running email campaign. Part of growing your email list is continually adding followers to that list. One excellent lead generation tool you can use to capture customer data (including email addresses) is OptinMonster. Their conversion optimization tools will help you capture even more leads for your business.
For the highest-quality advice on social media marketing, turn to the professionals at Saba SEO, one of the most innovative San Diego marketing companies. For more than fifteen years, we’ve provided outstanding service in several specialized areas, including social media management, SEO, SEM, web development, and web design. For expert assistance with your social media marketing strategy, contact one of our knowledgeable consultants today.