Hot buttered popcorn and chocolate ice cream may be tasty treats, but only in moderation. The same is true with SEO. While it’s good to optimize your content, over-indulging with keywords or sprinkling too many links throughout your content may catch the attention of Google in a bad way. An experienced San Diego optimization firm […]
View Full ArticleYour content is effective if it can be discovered by a receptive audience. This means you may have to link your content together to make it easier for searchers to discover it. For SEO purposes, content linking can be internal or external. The term also refers to placing links that lead back to more of […]
View Full ArticleWhile digital marketing is a relatively new, content marketing has a vast and interesting history. In fact, content marketing goes way back to the 1700s to promote products like printing businesses, libraries and newspapers. From there, businesses put content marketing to more creative use for products such as food, clothing, soap and toys. Below is […]
View Full ArticleCompanies optimize their web pages for search by using certain keywords or key phrases on their pages. Thus picking the right keywords is crucial not just for paid searches, but also for organic searches. Ideally, you want to pick keywords that are not competitive but still get a lot of searches. Keywords are the words […]
View Full ArticleWith just 8 seconds to gain customers’ interest, in a sea of competing content, no one has the time for lukewarm introductions and halfhearted spiels. In a world where everyone has ‘been there and read and seen that’ how do you capture interest and compel people to continue reading, hearing or watching? With people prone […]
View Full ArticleMore and more, businesses and SEO services in San Diego use blogs to increase their ROI and website traffic. In addition to more companies using blogs to bring in potential clients, more people in turn are reading blogs each day. Statistics in the following infographic show that pretty much every marketing company be they inbound, […]
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