Your organization is publishing rich, high-quality content, and you believe you’re following SEO best practices. However, some of your backlinks are harming you. How can you make sure to get high-quality backlinks? Here are 10 dos and don’ts to remember when you’re looking for backlinks that boost SEO and avoiding backlinks that hurt your SEO ranking, brought to you by the SEO experts from Saba SEO, one of the premier digital marketing companies in San Diego.
1. Don’t Link to Low-Quality Content
Don’t be desperate to get backlinks from a site that doesn’t create high-quality content.
2. Don’t Fall for Spammy Paid Links
Paid links seem like a fast track to SEO success, but it’s actually the opposite. Avoid any sort of paid links.
3. Do Check Domain Authority of the Backlink Site
Backlinks from domains that aren’t ranking don’t improve your domain authority. Check their domain authority and only approve high-quality backlinks.
4. Don’t Approve Backlinks That Aren’t in Text
Backlinks from outside the body of a text, such as in a sidebar or a footer, aren’t as effective. These will lower your SEO.
5. Do Only Allow High-Quality Directories
High-quality directories that offer complete and authoritative information are ideal backlinks. Sparse directories that lack useful information penalize your site.
6. Do Guest Blogs for High-Quality Links
Guest blogging on multiple sites is an organic way to obtain a backlink that improves your SEO. Sites that care about high-quality bloggers consistently publish rich content that Google loves. This method of increasing your SEO takes more time and effort, but the result will be worth it.
7.Do Offer Useful Free Products or Tools
Offering a free tool or product that is useful or solves a problem can garner some high-quality backlinks. Your authority and SEO will be rewarded.
8. Do Send Out Product News and Press Release
Sending out a press release can give your site more attention and new customers. By sending out press releases to high-quality publications and related websites, you can increase the number of backlinks you get from authoritative sites.
9. Do Turn Your Donation into an SEO Booster
Your donation or event sponsorship can lead to an SEO-boosting backlink. Choose high-quality organizations to donate to, and watch your SEO rank.
10. Do Create an Infographic
Creating an informative and useful infographic is an opportunity to share knowledge and establish your authority. Infographics are highly shared, which means multiple backlinks from sites related to your own expertise.
Following these dos and don’ts can help you make the most of your backlink strategy and improve your SEO ranking. If you want to learn more about backlinks or you need help with your SEO strategy, trust the experts at Saba SEO. When it comes to SEO, San Diego businesses know they can rely on our experience and professionalism. Call one of our knowledgeable team members today at 858-277-1717.