The purpose of the World Wide Web is to present information as quickly, efficiently, and accurately as possible. What’s being hailed at the next generation of the Web, known as Web 3.0, could make this process even more user-specific. The full impact of this next-gen Web won’t be known until it’s in widespread use. The experts at Saba SEO, a leading San Diego web design company, discuss what Web 3.0 could mean for online searchers.
Making Complex Searches Simple
Right now, if searchers are looking for information on movies to see and places to go to dinner afterward, they would need to do two separate searches to get the info. In the future, Web 3.0 may make it possible to enter “latest superhero movie in theaters and Italian restaurant near me” and get both results from a single search.
Drawing from Knowledge of Searcher Habits
Google already gathers a lot of information to make educated guesses about what searchers want. Web 3.0 may take this concept even further to the point where the World Wide Web would function more like a personal assistant. For example, you might be able to type in “Where should I go for lunch today?” and get suggestions based on previous searches you’ve made related to restaurants and food preferences.
Giving Data a Human Touch
Some insiders are predicting we could see the emergence of the “semantic Web.” Basically, this means the Web and the search engines that run on it would process data very similar to the way the human brain does. Google is already working on the semantic web with its RankBrain program.
Presenting a Virtual Web
There is some speculation in tech circles that increased use of virtual reality could lead to the creation of a virtually presented World Wide Web. The idea of having instant access to virtual shops and being able to explore virtual structures simply by performing an online search sounds amazing. However, there are several technical and practical hurdles to overcome first. For starters, website design would become more complex.
Whatever Web 3.0 brings, it can be assumed it will be accompanied by changes with SEO, website design, and content presentation. It was only in 2003 when the phrase “Web 2.0” was coined to reflect the internet’s evolution at the time because of the emergence of social media. As for when Web 3.0 will arrive, some experts suggest there are already signs it is arriving, such as the increased reliance on artificial intelligence.
Web 3.0 is expected to have some impact on search engine optimization. If you need a reliable digital marketing agency to help you maintain or increase your business’s online visibility, turn to Saba SEO. We are a reputed SEO company San Diego businesses and organizations all around the world rely on. Our team can create a comprehensive marketing strategy for your business that includes search engine optimization, web design, content development, and social media management. To schedule an appointment with one of our SEO Managers, give us a call at 858-951-1717 today.