7 Amazing No-Cost SEO Tools for Auditing & Monitoring Your Website in 2019
Just when you think you’ve got everything squared away SEO-wise, changes in Google algorithms can cause some unexpected issues. While there’s nothing you can do about Google’s tendency to tinker with its algorithms, you can still stay on top of things by using the right SEO tools for monitoring and auditing your website. Here are seven free tools designed for this purpose that you’ll want to consider using in 2019, brought to you by the SEO experts from Saba SEO, a premier SEO company San Diego businesses rely on for outstanding expertise and high-quality service.
1. Google Search Console (formerly Google Webmaster Tools)
Google Search Console is an excellent free beginner-friendly data source that can give you plenty of useful info about how your website is performing. Try the Fetch as Google tool first, since this will give you a view of your site the way it’s viewed by Google. Other useful GSC features include:
- PageSpeed Insights
- Search Analytics
- Crawl Error Report
- HTML Improvements
- Sitemaps and Robots.txt Tester
2. HubSpot’s Website Grader
Provide your email address and your website’s URL, and you’ll be good to go when using this free tool. You’ll get a detailed report that covers many aspects of your website, including:
• Your site’s performance (e.g., requests, page size and speed, and other important SEO metrics)
- How mobile friendly your site is
- Whether or not your site is easy to find for both humans and search engine crawlers
- How secure your website is
3. Check My Links
Internal and external links can be quickly and thoroughly evaluated with this free link-checking tool. There’s also a broken-link checker you can use to make corrections or catch errors before your site goes live.
4. UpCity’s SEO Report Card
While this tool is free, you’ll need to provide some contact info to use it. What you’ll get in return is a detailed SEO report card you can use to see how your site stacks up against your competitors’ sites. The generated SEO report includes:
- On-site analysis
- Rank analysis
- Website accessibility
- An assessment of your site’s trust/authority
5. SEMrush
SEMrush is just as useful and comprehensive as Google Search Console in that it actually gives you access to several different tools in one convenient location. For example, the Keyword Magic Tool comes in handy if you want to find out things like keyword competitiveness, search volume related to certain keywords, and cost-per-click (CPC) details. The SEO toolkit is another great SEMrush feature you can use to:
- Compare your webpages’ performance with your competitors
- Analyze backlinks
- Find on-page SEO opportunities
6. Found SEO Audit Tool
The purpose of this free SEO tool is to identify and fix common search engine optimization errors that can affect your website’s performance. Enter the URL you want to check, and you’ll get a detailed audit broken down by:
- Technical issues
- Content-related issues
- External link quantity and quality
7. Varvy SEO Overview Tool
This SEO tool will quickly give you a comprehensive report about pretty much every key aspect of your website’s performance. The report is also easy to interpret, thanks to colored checks, Xs, and exclamation points that denote the severity of any detected problems. SEO-related factors in the report include:
- Domain strength
- Link-related details
- Image SEO
- Social mentions/counts
Page speed and other technical SEO info
Other equally impressive tools, like BuzzStream and Remove’em for link-building, Ahrefs for keyword research, and WooRank, Moz Pro Tools, and Screaming Frog’s SEO Spider for website analysis, have either free trial periods or free versions with limitations. They’re also worth considering if you want to go into a little more depth. That being said, the free tools discussed above can also do a good job of giving you the info you’ll need to maintain or improve your SEO results.
With these free tools, you’ll be able to get valuable insight into your SEO performance on a regular basis. If you need help developing an effective SEO strategy or monitoring the performance of your current SEO efforts, call on the experts from Saba SEO. We have more than ten years of experience advising companies on how to maximize their marketing strategies with intelligent SEO. In San Diego, businesses rely on us to help them get to the next level. Call one of our knowledgeable SEO specialists today at 858-277-1717.
