Category Archives: Email Marketing
What Makes People Click on Spam Messages?
By Saba SEO, 9:00 am on April 17, 2017
Loosely defined as any unwanted material sent electronically to recipients, spam accounts for nearly 15 billion messages sent to people on a regular basis. Spam is sometimes sent in an attempt to capture IP addresses or to release virus or malware. Experts at a reputed internet marketing company in San Diego attempt to explain what […]
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How to Stop Customers from Unsubscribing from Your Email List
By Saba SEO, 9:00 am on August 26, 2016
First it was a few unsubscribes, but now it seems like every week there are dozens. If this sounds familiar, it’s time to reevaluate the content you’re sending out and prevent customers from saying adios. Get Personal The emails you send customers shouldn’t be one-size-fits-all. Review how you’ve segmented your audience and consider shifting things. […]
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What You Need to Know About Starting an Email Drip Campaign
By Saba SEO, 9:00 am on August 22, 2016
Drip email campaigns, also know as automated email campaigns, autoresponders, or lifecycle emails, are essentially a set of emails sent out on a set schedule automatically. Emails will often go out when someone signs up for a newsletter, makes a purchase, or has left items in a cart. The idea behind drip campaigns is that […]
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