How to Perform a Content Audit

A content audit is one of the most important aspects of content marketing. Effective SEO strategy depends on high-quality content, and one of the best ways to measure the quality of content is to conduct a content audit. It involves a thorough review of all aspects of your content where factors such as optimization, traffic, […]

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Ways to Perform a Content Audit in San Diego, CA

How to Boost Your Local Business Ranking in 2017

Local search is more than just paid ads showing up in rankings. What it means for your local business rankings in 2017 is more competition for the same space on search engine results pages. With the right approach to local SEO, you can still stay ahead of your competitors and boost your local rankings. Here […]

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Ways to Boost Your Local Business Ranking in 2017 in San Diego, CA

A Brief Look at XML Sitemaps

A sitemap is a list of all pages and links for a website, which crawlers use for online ranking purposes. It’s essentially an index that tells Google what each page on your website is about and when it was last updated. Creating a sitemap is one of the most important aspects of web design and […]

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A Quick Glance at XML Sitemaps in San Diego, CA

How to Manage a Drop in Your SEO Rankings

SEO is beneficial when you’re getting a steady flow of traffic, productive leads, and high conversion rates. However, when your SEO rankings drop, you should address the problem. Here are a few things you need to do to manage a drop in your online ranking and increase web traffic. Find Out If Google Has Made […]

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Ways to Manage a Drop in Your SEO Rankings in San Diego, CA

Why Net Neutrality Is Important for SEO Purposes

Net neutrality implies that all online information should be treated equally irrespective of its source. It applies to the access allowed by Internet service providers (ISPs) and the fees they charge for that access. The ability to access the entire Web is important when it comes to SEO for your website. Here are a few […]

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The Reasons Net Neutrality Is Important for SEO in San Diego, CA

HTTPS Sites Can Be Seen on Google Results

Google takes several ranking factors into consideration, and HTTPS is becoming an increasingly important ranking signal. In 2014, Google said they considered HTTPS a “light” ranking signal. However, by mid-2016 approximately 30 percent of page one results on Google were using HTTPS protocols. Experts at a reputed SEO agency in San Diego explain why Google […]

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HTTPS Sites Are Found on Google Results in San Diego, CA

The Real World: Why Do Rankings Change?

Unexpected changes in rankings occur every now and then, and it can either yield positive or negative results for your business. SEO experts in San Diego share a few reasons why search engine rankings keep changing and what can be done about it. Your Competitors Are Also Busy Optimizing for Search Engines While you’re building […]

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Why Rankings Change Over Time in San Diego, CA

SEO Elements to Consider for a New Website

Whether your website is newly designed or recently upgraded, it may not be ready for search engines just yet. An attractive web design does not guarantee a higher ranking across search engines. Go through this checklist to make sure your website is search engine optimized. Install Google Analytics Google Analytics offers plenty of information you […]

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SEO Elements to Consider When Creating a Website in San Diego, CA

What to Consider When Hiring SEO Professionals

Search engine optimization is a diverse field that includes everything from link building to producing effective social media and email engagement plans. If you don’t have time or expertise to understand this field, hiring SEO professionals can be a wise investment. But not all SEO “experts” are equal. A leading San Diego SEO company shares […]

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Things to Consider When Hiring SEO Professionals

Why Local SEO Is About to Become Even More Important

Today, local search engine optimization is the driving force behind how people search online. Nearly 60 percent of consumers use Google each month to find reputable local businesses, and more than 100 billion local searches are performed each year. San Diego SEO experts share their views on why local SEO is more important than ever. […]

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The Reasons Why Local SEO Will Become Even More Important