For years, people thought of social media marketing and SEO as having little to do with each other. While SEO typically involves ensuring your company’s website is at the top of the search engine rankings, you can use social media to leverage your brand’s status. Keep reading as the digital marketing professionals from Saba SEO, […]
View Full ArticleImproving SEO for your company website often involves running tests to see what changes have the biggest impact. When SEO professionals conduct A/B testing, they create variables they implement in multiple versions of landing pages at the same time. Sending users to the different versions of the same page makes it possible to measure metrics […]
View Full ArticleWith the rise of technology and mobile device use, visual searches are increasing in popularity. Visual search optimization makes it possible to reach a broader audience by meeting users where they are at a given moment. Using these strategies can help your business optimize its content so it shows up in the search lists when […]
View Full ArticleUnderstanding user intent is the key to finding your company’s way to the top of search engine rankings. While you might already know which keywords users put into search engines, it’s also important to understand their intent behind conducting searches in the first place. Being able to identify what people mean when they type in […]
View Full ArticleUsers tend to avoid visiting a site when Google answers their questions. As a result, it reduces the odds of attracting potential clients to your website for product and service purchases. Continue reading as the San Diego SEO experts from Saba SEO explain what you need to know about zero-click searches and how to win […]
View Full ArticleIn the past, assessing your company website’s ability to rise to the top of search engine rankings was relatively straightforward. Back then, SEO professionals could check content to make sure the right number of keywords and backlinks were included. Now, search algorithms are much more sophisticated. An E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) audit evaluates […]
View Full ArticleContent still retains its place as one of the top parts of a website that search engines use for rankings. But you might reach a point when you need to scale back on content creation to fit your marketing budget. Content pruning offers you a way to boost your website’s rankings by focusing on quality […]
View Full ArticleTo boost online visibility and build traffic and credibility, businesses attempt different effective strategies, such as search engine optimization (SEO). The long-term effectiveness can enhance each user’s experience, which is the goal, and short-form video content is helping with those accomplishments. Continue reading as the digital marketing professionals from Saba SEO, one of the most […]
View Full ArticleIn 2025, people are tapping into advances in voice recognition software to streamline their searches. Now that prospective customers are using more hands-free technology, they’re less likely to start searching for businesses from their keyboard. Using these voice search optimization tips from the experts at Saba SEO, a premier San Diego SEO company, can help […]
View Full ArticleIf you’ve ever been frustrated enough by a slow-loading page to leave a website completely, you already have an idea of why page speed benchmarks are important for SEO. In 2025, businesses are already facing enough challenges with changes in how search engines are ranking websites and using AI overviews (AIOs). Paying attention to how […]
View Full Article