Category Archives: Social Media Marketing
How a Small Business Can Get Ahead of the Insta Game
By Saba SEO, 9:00 am on August 29, 2016
As social media marketing becomes a must for most businesses, many small businesses are wondering how they can get their share of the pie when competing with the big guys. Here, San Diego social media marketing experts highlight 5 ways a small business can make its Instagram standout from the rest. 1. Work Weekends One […]
View Full Article
Twitter for Business 101
By Saba SEO, 9:00 am on August 24, 2016
With more than 300 million active monthly users, Twitter isn’t a platform that should be ignored when making your online marketing strategy. Even though Twitter makes an effort to present ads and other content based on user activity, you’ll still have to make choices with how you display ads for your business via this platform. […]
View Full Article
Important Social Media Updates (and Why They Matter to Businesses)
By Saba SEO, 9:00 am on August 8, 2016
Constant updates keep social media users on their toes. That also means it’s essential for social media marketers to stay up to date as well. Here are a few updates changing the game. 1. Instagram Instagram cribbed Snapchat’s signature feature: a chronological “story” of photos and videos that users can update throughout the day. Stories […]
View Full Article
5 Twitter Tips for Every Small Business
By Saba SEO, 9:00 am on July 25, 2016
Many small businesses are skeptical about incorporating social media marketing in their overall marketing plans, but this can be a great way to increase brand awareness and exposure. If you’re just getting started with Twitter, here are a few tips to make the platform work for you. 1. Link to Native Content While the character […]
View Full Article The Only Social Media Mind Trick You Need to Know
By Saba SEO, 9:00 am on July 13, 2016
With so many people and companies grappling for attention online in 2016, staying on top of the digital marketing scene can get exhausting. Originality and authenticity are the primary components of successful online marketing, but what if we told you that there actually is a trick to making it big online? It doesn’t cost a […]
View Full Article
5 Tools for Measuring Your Social Media ROI
By Saba SEO, 9:00 am on July 4, 2016
Social media is here to stay. As long as people are using it, it will remain a valuable tool for online marketers and digital marketing agencies. If you decide to incorporate social media marketing into your overall marketing strategy, use the following tools to measure your ROI and ensure the effort you’re putting in is […]
View Full Article
5 Keys to Building Social Momentum
By Saba SEO, 9:00 am on June 17, 2016
If your approach to social media is to dive in and hope for the best from every possible platform, you’re probably not getting the most out of your social media marketing strategy. Instead, build your audience one social network at a time by building sustainable social momentum. 1. Gain Insight Identify the account that’s performing […]
View Full Article
5 Ways Social Media Can Harm Your Online Marketing Strategy
By Saba SEO, 9:00 am on June 6, 2016
Social media is an incredible medium for business outreach given its ease of use, affordability, and all around popularity. Surprisingly, however, it can also be just as harmful as it is helpful to growing companies, especially if it isn’t used wisely. Following are five ways social media can negatively impact your online marketing efforts and […]
View Full Article Twitter Will No Longer Count Photos and URLs in Character Limit
By Saba SEO, 9:00 am on June 3, 2016
Twitter recently announced it will stop counting both links and photographs as part of its 140-character limit imposed on tweets. This limit was originally put in place when the microblogging service started out in 2006 to ensure that tweets would fit in a text message. As this was a time before internet-enabled smartphones were common, […]
View Full Article
Essential Elements for a Social Media Content Plan
By Saba SEO, 9:00 am on February 5, 2016
If you want to get the most out of your social media marketing, you’re going to need an effective social media content plan. According to local San Diego internet marketing experts, such a plan should consist of your basic goals and expectations along with ways to actually achieve and track those goals. 1. Create Social […]
View Full Article