SEO may not be new to you, but do you have a good set of tools to keep your SEO relevant? The experts at Saba SEO, a premier San Diego SEO company committed to employing the most innovative practices in the industry, offer these nine SEO hacks you should know in 2020.
1. Paying Attention
What are your customers telling you? That answer lies in the comments on your blogs and on your social media. Their questions should lead to new content. You’re creating the site they want. Listen.
2. Evergreen Super Pages
Along with your latest and greatest information, you should still have several evergreen pages. Evergreen content is relevant on any day in any year. Merge that with Google’s preference for longer word counts, and you have the opportunity to create a super page.
It’s 2020, and people are using their phones to conduct nearly half of their searches. Even more customers use their mobile phones for local searches. This means your website needs to be responsive.
4. Local SEO
Google My Business is a free tool offered by Google. Make sure to complete all the information. This includes your address, website, photos, and social media links.
5. Social Media
Now’s the time to develop a social media strategy. Social media is a way to communicate with your customers and build your SEO.
Along with sharing photographs, make sure to include infographics. If you take a concept and create an easy-to-understand infographic, your final result will be a useful tool. Share it on social media. This is good for both brand awareness and SEO.
Security breaches are the best way to get terrible publicity. Upgrade to HTTPS and show Google and your customers that you care about online security.
Have you heard of Help a Reporter Out, also known as HARO? Reporters are looking for experts to answer their questions. This is a great way to get high-quality backlinks. Sign up for their email lists and answer some questions.
Think of your website as a spiderweb. Interlink articles to keep users on your site and increase your SEO.
If you need help optimizing your business’s SEO strategy, call on the experienced professionals at Saba SEO, the go-to experts on SEO in San Diego. We can help you with search engine optimization, online marketing, social media management, web design, and much more. Give us a call today at 858-277-1717 to learn more about our industry-leading services.