Google’s autocomplete predictions can be a handy feature for searchers, especially if there are some uncertainties about spelling. The tool minimizes the need to fully type to get to the desired results. On the other hand, it can be frustrating when suggestions are way off, or even downright offensive. Google is hoping to minimize the […]
View Full ArticleAfter months of testing, Google announced plans to debut an updated Search Console interface in 2018. As has been the case with previous Google rollouts, efforts will be made to transition users of Search Console to the new interface by allowing access to the original one until the changeover is completed. In the meantime, here’s […]
View Full ArticleGoogle recently made a big change in how they display snippets in their search results. In early December 2017, many searchers noticed the snippets seemed longer than before. Snippets are the descriptions shown beneath the URL in organic search results. They provide a brief description of the site and explain how the site relates to […]
View Full ArticleIn November 2016, Google announced their plan to start mobile-first indexing. Because more and more people are switching from desktop searching to mobile searching, Google wants to focus on mobile versions of websites. With mobile-first indexing, Google will consider the mobile version of a site as the primary source for ranking. San Diego web design […]
View Full ArticleIn 2016, Google announced their plan to enable users to ask plain language questions in Google Analytics. This plan allows people to get important information about their businesses or organizations without needing specialized knowledge in Google Analytics. With more people able to access and understand Google Analytics, data analysts will have more time to focus […]
View Full ArticleGoogle My Business has seen several changes throughout the past few months, and many of them have not been officially announced. Online marketing experts have put together a list of seven announced changes in Google My Business in 2017. 1. Snack Pack Available to More Industries The Snack Pack shows an image instead of providing […]
View Full ArticleGoogle takes several ranking factors into consideration, and HTTPS is becoming an increasingly important ranking signal. In 2014, Google said they considered HTTPS a “light” ranking signal. However, by mid-2016 approximately 30 percent of page one results on Google were using HTTPS protocols. Experts at a reputed SEO agency in San Diego explain why Google […]
View Full ArticleIt’s no secret that Google uses certain criteria, called algorithms, to determine how your business appears online. Google doesn’t reveal exactly how it weighs possible ranking factors. Still, San Diego SEO professionals offer some insights on Google’s algorithms you should consider when planning your online engagement strategy. Here’s what we know and would like to […]
View Full ArticleSan Diego marketing companies and website owners have been diligently tracking the effects of algorithm updates for years. However, efforts to stay ahead of updates and the penalties and setbacks these might entail have become far more complicated than anyone could have ever imagined. Google’s learning machine RankBrain has played a significant role in determining […]
View Full ArticleIn order for companies like San Diego Saba SEO to adhere to Google’s practices and create relevant content, we have to keep track of Google’s algorithm changes. These algorithms are a series of calculations that restrict companies and individuals from spamming website content with links that increase website traffic. In other words, these algorithms level […]
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