A high-quality blog post can bring new customers to your website. Therefore, your content can be gold. However, creating a blog post worth reading requires some forethought. The content marketing specialists from Saba SEO, a leading provider of San Diego SEO services, offer this list of 10 elements of an exceptional blog post.
1. Good Title
Create a high-quality title that clearly describes what your blog post is about. Your main keyword should be in the title. This strengthens SEO and helps new customers find you.
2. Bite-Sized Paragraphs
Your blog post should be composed of bite-sized paragraphs. When you look at the page, there should be some space around each thought presented.
Divide the subtopics with subheadings. At least half but no more than three-quarters of the subheadings should include your main keyword. Like the title, each subheading is a short preview or question about what’s discussed in the following paragraph.
Make sure to include visuals in your blog. These can be photographs or infographics, and they must relate to your blog post.
5. High-Quality Writing
Good grammar and spelling are important. They show your reader you care about the small details.
Internal linking is one of the most important components of a blog. Those internal links will give the reader an opportunity to dive into another subtopic of your blog.
External linking is also important. A link from a high-quality site to your site indicates you’re an authority on your subject.
A blog post should be at least 450 words long. However, if you have a lot of information, posts with 1,500 to 3,000 words are also relevant. The longer posts help with your SEO. Those types of posts can be filled with deep dives and serve as the main source for other internal links on your site.
A good introduction will grab readers who are looking for a specific topic or discussion. That’s as important as the headline.
9. Relevant Topic
Write about something people want to read about. This can be a niche topic or a subject with unique relevance to your readers.
10. Questions Answered
Some of the best blog posts are those that answer frequent questions your customers may already have. If they’re asking these questions, there may be others who have the same sort of inquiries.
From researching keywords to creating engaging visuals, the team at Saba SEO offers premier blog-writing services. As a premier San Diego SEO agency, we have 20 years of experience in writing customized, high-quality blogs for a wide variety of clients. If you need new and fully optimized blog posts for your business, get in touch with us today to find out about our SEO packages.