Today’s market is filled with tablets, smartphones, desktops, and laptops. To diversify matters even further, the screen sizes and touch systems used in these devices can vary greatly. To ensure that websites are appealing and usable by most internet users, web designers in San Diego should aim to create responsive templates and tools.
Keep Content in Mind
When people are consulting with designers about templates and layout, they hardly ever think about the content that will be hosted on their website. The kind of content on your website can make or break your design. For example, if you have a design that is optimized for short articles and you post long articles with large photographs, your site will look uninviting and confusing. Although you may have good content, your readers will flee because of the poor presentation.
Focus on Performance Standards
According to recent studies, 40 percent of internet users will wait no longer than three seconds for a webpage to load. To make sure that you do not lose these potential visitors, you should optimize the performance standards of your website. Large image files often cause poor performance for websites, so you should use tools like TinyPNG to reduce the size of your files. If a large percentage of your readers use mobile devices, you may also benefit from eliminating large and unnecessary images.
One of the largest design problems that mobile users experience is tiny buttons. These buttons are often cramped closely together with others, so users often accidentally click buttons for other webpages. Be sure to make buttons and hyperlinked text large enough to click on with large fingers. Many mobile websites also use static navigation menus that occupy valuable space. To eliminate this problem, you can implement a drop-down or off-campus menu. These allow you to maximize limited screen space by hiding navigation tools until they are needed.
Design with Basic HTML
By using basic HTML and periodically checking your results in a browser, you’ll know the strengths and weaknesses of your website before it is finished. This will also allow you to test certain features with a range of devices. Instead of evaluating the finished product, you’ll be able to check out every feature of your website until it meets your expectations. If you design webpages on a regular basis, you may also wish to create a pattern library. A pattern library is like a template, but it is used for specific features of a website. For example, your pattern library may include HTML and CSS codes for a photo gallery. These patterns can later be altered for your specific needs.
You can create a responsive website by keeping matters simple and considering the needs of your readers. If you need help revamping your current site or designing a new one, reach out to Saba SEO at (858) 277-1717. We’re a trusted SEO agency in San Diego that specializes in online marketing, social media, and web design and development. Call today and request a free audit!