Google doesn’t consider everything that happens on your site as part of your SEO. What happens off-site is part of the Google search engine optimization formula as well. If you want to increase your SEO, you need off-page SEO. The experts at Saba SEO, one of the leading San Diego SEO companies, discuss what you need to know about off-page SEO.
Off-Page SEO Defined
Essentially, off-page SEO is link building from other sites to yours. Links from reputable sites to your site shows Google you’re an expert. Google’s plan is to create a knowledge base. They look for these types of links to point to who is most knowledgeable in their fields.
The most important thing you can do is create top-notch content. Make sure your content is well written and free of any spelling or grammatical errors. Check out what people want to know. What are customers asking you on social media? Answer these questions with new content.
Create a super page of information on your topic. This will be a page with more than 2,000 words of content. Make sure to include internal links and many deep dives. This page will attract a lot of valuable backlinks because you’ve shared information and answered questions in your field.
Write a blog post for another website. This gives your site some fresh exposure and secures your site’s authority.
One of the best ways to get people to your site is through social media. How do you take that one step further? By creating an interesting infographic. An eye-catching infographic is very shareable on social media and brings brand awareness and new customers to your website.
Find every possible way to get backlinks to your site. This includes sponsoring contests, creating directories, and networking with other bloggers. To create the perfect blend of on-page and off-page SEO, turn to Saba SEO, a San Diego SEO services company you can trust. For more than fifteen years, we have devised customized and comprehensive SEO plans for a wide variety of businesses all around the globe. Our experts are up to date on the latest search engine upgrades, and we offer tailored support to help you increase your online ranking and conversion rates. Call us at 858-277-1717 to schedule an appointment with one of our SEO Managers.