It’s a bit of an SEO cliché, but content really is king when it comes to online interaction and engagement. Still, it’s not always easy to crank out awesome content regularly. Fortunately, there are things you can do to boost your odds of achieving this goal. Here are six tips for writing content regularly, brought to you by the experienced digital marketing professionals from Saba SEO, your premier choice when it comes to marketing companies San Diego businesses rely on for expert advice and high-quality service.
1. Seek Ideas from Your Target Audience
If you normally struggle to come up with enough ideas to write content regularly, turn to your target audience for help. There are many ways to find out what matters most to the people you want to view and share your content, and you’re likely to get an abundance of inspiration from them. Options include:
• Checking your social media comments
• Sending out emails to subscribers to ask for topic ideas
• Using text messages to solicit suggestions
2. Bank Content & Schedule It for Posting Later
Inspiration doesn’t always come in a nice, neat, orderly manner. If you have a particularly productive week when you end up with an abundance of content, set some of it aside. Use a content-scheduling tool to post what you’ve banked when it’s taking you more time to create new pieces of awesomeness.
3. Set Aside Brainstorming Time
If you normally rely on other team members to offer content ideas, make it a more orderly process. One way to do this is with regular brainstorming sessions. These sessions can be used to create topic clusters or come up with related topics so there’s always something to write about regularly.
4. Use a Note-Taking App
Sometimes ideas for content may randomly pop into your head, only to be forgotten when it’s time to start writing. Avoid this frustration by using a note-taking app. You’ll then be able to instantly access your ideas so you can regularly write content without the added stress of trying to recall the idea that came to you in the shower a few days ago.
5. Keep Learning
The human mind is naturally curious, so don’t assume you know all there is to know about your industry, your niche, or the topics you normally write about. Make an effort to talk to other people in your field, read books, check out other blogs, read articles, and keep learning. This added stimulation can make it easier to regularly write fresh, engaging content.
6. Disconnect Sometimes
Constantly scanning the Internet for inspiration can result in information overload. You’ll be more likely to be able to write effective content regularly if you disconnect now and then. You may be surprised at how topic ideas can naturally come to you while going for a daily walk, enjoying a cup of coffee, or simply watching the sun rise.
With these tips, you can keep writing great content that retains viewers’ interest, boosts SEO, and gains new customers for your business. If you’re looking for more advice on how to optimize your website’s content, call on the digital marketing experts at Saba SEO. Whether our clients need assistance with SEO, social media, or San Diego web design, outstanding service is our number one priority. For help with your website content, call one of our friendly team members at 858-277-1717.