What SEO Progress Should You Realistically Expect in the First 90 Days?

SEO companies typically tell you to wait at least 90 days to see changes in your brand’s ranking movement, initial traffic growth, and the resolution of major technical issues. During the first one to three months of an SEO campaign, it’s important to understand that much of the work is still happening behind the scenes. But you should notice several metrics that let you know the new strategies are having an impact. Keep reading as the professionals from Saba SEO, a premier provider of SEO services San Diego businesses rely on for high quality and unmatched expertise, explain what you can expect during the first 90 days.

What Do SEO Companies Focus on during the First 90 Days?

The first consultation with an SEO company usually includes a discussion about the changes you’d like to see for your business. After doing some analysis, it’s common for companies to focus on making technical SEO fixes that will resolve crawlability issues and improve site speed. These early months are also an ideal time to focus on improving mobile optimization and making changes that enhance local search visibility. Including keyword research, content audits, and link building in the plan also helps you see faster results.

What Are Technical Health Improvement Metrics to Watch For?

In the first one to three months, you should see some clear signs that technical improvements are working. For instance, you should see faster page loading speeds that will reduce bounce rates. Better mobile usability scoring should begin to appear, and you can anticipate seeing fewer crawl errors that bog down the search rankings.

What Are the Signs of Improving Visibility and Search Metrics?

In this critical period of SEO changes, you might not yet see massive upticks in sales. Instead, you should be looking to see that search engines are better able to discover and index your brand’s content to include it in the rankings. This means there should be increases in the indexed pages, and your company’s keywords should begin appearing in the search results. Keep in mind these might not be at the top of the lists quite yet. You may also see improvements in the click-through rates for your company’s existing rankings.

How Much Initial Traffic Growth Should You See?

Although the numbers can vary regarding how much traffic growth is ideal for every company, you should see gradual increases in the rates. Identifying an upward trend of non-paid organic traffic, especially from long-tail keywords, is a good sign the new strategies are working well

If you need help improving your SEO results, reach out to the experts at Saba SEO, one of the most experienced San Diego SEO companies you can work with. Our team of specialists can help you with marketing campaigns, social media management, web development, search engine optimization, and much more. To find out more about our high-quality SEO services, give us a call today.

Frequently Asked Questions

Can you see results from SEO changes in as few as 90 days?
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Yes, you can see some early improvements in traffic and rankings. But you’ll need to wait longer to see major changes.

How much content should you publish in the first 90 days?
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Most companies should aim to consistently publish one to two new pieces per week. Your company may also need to focus on including more content now to replace outdated pieces or pages that don’t demonstrate authority.

Are backlinks important during this early stage?
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Yes, but you’ll want to focus on high-quality backlinks that build brand authority and demonstrate expertise.

Why am I not seeing results in the first 90 days of SEO?
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Sometimes, the changes in rankings and other metrics are subtle in the early stages. Your SEO company can likely still show you major improvements that are slowly building over time.