Blogs | Saba SEO
3 Things That Make Your Content Great
“Quality” is defined as a standard measured against other similar things, or simply a degree of excellence. But what does “quality” mean when it comes to online content? If the standards being used to gauge the quality of your content are established by Google, you’ll need to keep things like user experience and relevance in […]
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An AdWords Script That Can Help You Find Underperforming Keywords
AdWords (soon to be rebranded Google Ads) can be an effective tool to attract the attention of your intended audience in a way that’s direct, impactful, and compelling enough to inspire clicks and conversions. However, a low Quality Score (QS) can affect where your ads are placed and how much you have to invest in […]
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Bing Now Provides Exact Snippets of Code to Address Developers’ Concerns
Developers often have a difficult time finding the code needed to make websites function at the optimal level. Searching for the right code can sometimes be time-consuming, especially if there’s a lot of skimming, searching, and reading involved. Bing is hoping to make things easier for developers with a new feature called Code Sample Answer. The […]
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The Google Speed Update Is Now Being Rolled Out
In January 2018, Google announced a new algorithm change called the Speed Update. On July 9th, they started rolling out this update. The experts at Saba SEO, a leading SEO company in San Diego, discuss the key features of the latest Google update. Page speed has been a ranking factor for desktop searches since 2010. […]
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4 Common SEO Techniques Unofficially Supported by Google
Google doesn’t have any plans to put out an official guide for all things SEO-related. However, the company has shown an increased willingness to answer questions and suggest certain techniques that may boost online visibility. If you do a little digging through the things Google has actually said, there are some SEO techniques they appear […]
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How to Boost Your Click-Through Rate By Using Emojis
Studies suggest many consumers like brands that don’t take themselves too seriously. Millennials, in particular, feel more comfortable expressing emotions with images. Consumers also tend to appreciate online content with a human touch, and you can’t get more human than using visual expressions known as emojis. The specialists at Saba SEO, one of the best […]
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Effective SEO Strategies for Car Dealership Websites
According to the National Automobile Dealers Association (NADA), there are more than 20,000 auto dealerships in the United States. Not surprisingly, this means there’s a lot of competition online for car dealerships looking to attract the attention of buyers. There are many challenges that need to be taken into account when optimizing a car dealership […]
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4 PPC Strategies to Use When Competing with Directory Sites
Directory sites can be general in nature or related to specific services, subjects, fields, or industries. They can also be appealing to searchers who want a quick overview of various sites in one convenient place. However, if you’re running pay-per-click ads, directory sites can divert your audience’s attention away from your ads. Whether you’re managing […]
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How to Redesign Your Site without Shaking Up Your SEO Results
Many business owners mistakenly believe SEO does not require continuous monitoring. However, search engine optimization needs ongoing attention if you want to optimize your return on investment and reap the possible rewards. Aside from Google algorithm updates, one of the main things that can affect your website’s visibility is any changes you may make to […]
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6 Mistakes Emerging Brands Make That Affect Their SEO
Most emerging brands want to attract plenty of attention from searchers and enjoy a steady stream of conversions. However, it takes a lot of work to maximize the return on online marketing investment and increase search engine rankings. The specialists at Saba SEO, a leading SEO company in San Diego, discuss some of the most […]
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