Category Archives: Digital Marketing
Why Businesses Are Embracing Online Marketing to Survive Coronavirus
By Saba SEO, 9:00 am on April 29, 2020
For some companies, a well-rounded marketing strategy includes live events and in-person interactions at trade shows. Since COVID-19 has put a stop to such activities, digital marketing is more important than ever. This is also true for smaller businesses that normally rely on word of mouth to draw customers in. Here’s a closer look at […]
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3 Things to Consider When Reducing Digital Marketing During COVID-19
By Saba SEO, 9:00 am on April 27, 2020
The COVID-19 pandemic has caused unexpected challenges for businesses of all sizes across the world. The combination of stay-at-home orders and massive layoffs has led to a dramatic decrease in spending, and many business owners are struggling to stay afloat during the crisis. As you try to find ways to tighten up your budget, you […]
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What’s the Best Way to Use Google Ads During the Coronavirus Pandemic?
By Saba SEO, 9:00 am on April 22, 2020
In-store visits dropped by 90 percent within a one-month period because of COVID-19 concerns. This is especially worrisome for businesses that normally use paid and organic results to drive in-person traffic. Even if this isn’t how you use Google Ads, there are still some ways you can benefit from this popular paid ad platform in […]
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COVID-19 Impacted Your Website? See How Google Ads Can Help
By Saba SEO, 9:00 am on April 20, 2020
Has COVID-19 impacted your website? See how Google Ads can help you get more business now. The key now is transparency and communication. Here are some ways to make that strategy shift, offered by the team from Saba SEO, the experts in Internet marketing San Diego businesses rely on for top-tier service and unparalleled industry […]
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3 Ways to Approach Digital Marketing During the Coronavirus Pandemic
By Saba SEO, 9:00 am on April 8, 2020
As the COVID-19 pandemic continues to spread across the world, daily life is changing for almost everyone. Most businesses need to rethink the way they operate and interact with customers during this time. Whether your company is still in full operation with employees working from home or you’ve halted all business during the pandemic, the […]
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The Constantly Evolving Universe of Digital Marketing
By Saba SEO, 9:00 am on April 3, 2020
As information becomes more digitally accessible, digital marketing will continue to evolve to allow messages to be delivered to consumers in ways that are convenient and effective. For example, global spending for mobile ads is expected to be close to $250 billion within the next few years. Keep reading to learn what the experts from […]
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Ways Search Marketing May Be Affected by Coronavirus
By Saba SEO, 9:00 am on April 1, 2020
There are many unknowns about the coronavirus (COVID-19). While health concerns obviously come first, it’s already becoming evident this new health concern is having a big impact on other aspects of life. This extends to search marketing. The experts from Saba SEO, one of the most highly respected San Diego marketing companies, offer this look […]
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What Mistakes Should Amazon Advertisers Avoid in 2020?
By Saba SEO, 9:00 am on March 30, 2020
Amazon Prime alone has more than 100 million users, and this doesn’t even include the consumers who make purchases without the Prime perks. Stats like these make it easy to see why Amazon is a platform that should be part of your online marketing efforts in 2020. As with any other marketing platform, there are […]
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7 Ways to Coordinate SEO & PPC to Optimize Growth Marketing
By Saba SEO, 9:00 am on February 17, 2020
When strategizing growth marketing, why decide on choosing between PPC (pay per click) and SEO (search engine optimization)? You can utilize the best of PPC and SEO together to drive traffic to your site. The San Diego SEO and digital marketing experts from Saba SEO recommend these 7 unexpected PPC and SEO strategies for growth marketing. 1. […]
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10 Productive Strategies & Tactics for Digital Marketing
By Saba SEO, 9:00 am on January 22, 2020
An effective digital marketing campaign can improve your bottom line and increase awareness of your brand. There are many directions your organization can take. Saba SEO, an industry-leading online marketing and web design company in San Diego, suggests using these 10 effective digital marketing tactics and strategies. 1. Editorial Calendar Creating an editorial calendar sounds […]
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