Category Archives: Google Updates & Algorithms
HTTPS Sites Can Be Seen on Google Results
By Saba SEO, 9:00 am on May 10, 2017
Google takes several ranking factors into consideration, and HTTPS is becoming an increasingly important ranking signal. In 2014, Google said they considered HTTPS a “light” ranking signal. However, by mid-2016 approximately 30 percent of page one results on Google were using HTTPS protocols. Experts at a reputed SEO agency in San Diego explain why Google […]
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5 Things You Should Know About Google’s Algorithms
By Saba SEO, 9:00 am on March 1, 2017
It’s no secret that Google uses certain criteria, called algorithms, to determine how your business appears online. Google doesn’t reveal exactly how it weighs possible ranking factors. Still, San Diego SEO professionals offer some insights on Google’s algorithms you should consider when planning your online engagement strategy. Here’s what we know and would like to […]
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How Will RankBrain’s Artificial Intelligence Continue to Affect SEO in 2017?
By Saba SEO, 9:00 am on January 18, 2017
San Diego marketing companies and website owners have been diligently tracking the effects of algorithm updates for years. However, efforts to stay ahead of updates and the penalties and setbacks these might entail have become far more complicated than anyone could have ever imagined. Google’s learning machine RankBrain has played a significant role in determining […]
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Google Algorithm Changes History 2014-2016
By Saba SEO, 9:00 am on September 28, 2016
In order for companies like San Diego Saba SEO to adhere to Google’s practices and create relevant content, we have to keep track of Google’s algorithm changes. These algorithms are a series of calculations that restrict companies and individuals from spamming website content with links that increase website traffic. In other words, these algorithms level […]
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How the Algorithm RankBrain Works
By Saba SEO, 9:00 am on September 23, 2016
Did you suddenly notice last year that Google was completing your sentences for you before you were even sure about what you were searching for? If you found that Google was throwing better matches for your queries, breezing through some of your more complicated questions and giving you accurate search results for vague queries and […]
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A Peak into Google’s Search Quality Guidelines
By Saba SEO, 9:00 am on January 22, 2016
A few months back, Google released its search quality guidelines, allowing users, website owners, and those interested in the mechanics of SEO to further explore the concepts of a quality search. The mission of the quality guidelines released by Google last November is to provide transparency and give marketers and webmasters the power to examine […]
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What to Do When You Get Hit with a Google Penalty
By Saba SEO, 9:00 am on November 27, 2015
Even if you practice white hat search engine optimization, your website might still get dinged by an algorithm update or a change in Google policies. So, what do you do when Google penalizes you? 1. Assess the Impact Find out exactly what traffic you’re losing and when you started losing it. If you know the […]
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Essential Tips to Avoid Google Penalties
By Saba SEO, 9:00 am on September 6, 2015
The first thing to do is get to know Google Penguin and Panda. They were created to keep bad kids off the playground. But we assume you’re not playing that game. In any case, even good kids need to know Google’s SEO rules. Don’t write articles for SEO only. Spam isn’t the only thing Google […]
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Hit by Google’s “Quality Update”?
By Saba SEO, 8:00 am on June 5, 2015
If you are among the many people that strive for high search engine rankings in order to draw traffic to your website or an SEO in San Diego, you probably want to listen up. After a series of major website rank changes in the Google search engine, Google has announced that their system of assessing […]
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Mark Your Calendar: AdWords Innovations are Coming!
By Saba SEO, 8:00 am on April 29, 2015
Excited? We are! On Tuesday, May 5th at 9:30am PST, Google’s Vice President of Product Management, Jerry Dischler, will host a livestream to announce fresh innovations and share new products centered around mobile’s impact and growing role in the customer journey. According to a blog post by Dischler, the new products will: Significantly improve your […]
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