Category Archives: Search Engine Optimization
3 Quick SEO Tips for Video Marketing
By Saba SEO, 9:00 am on August 30, 2015
With the emergence of video parsing and Google’s Hummingbird search engine algorithm update, content marketing has seen a new explosion of informational videos driving San Diego SEM efforts. The challenge has now become one of creating video content that is both useful to the consumer and optimized for search engine rankings. In a wasteland of […]
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5 Trite Phrases Content Marketers Should Stop Using
By Saba SEO, 9:00 am on August 28, 2015
Clichés are poison to good writing. Especially when it comes to content marketing—something that should be communicating your brand’s unique image and creating trust between you and your reader. Using clichés is a quick way to ensure your words don’t stand out. Unfortunately, content marketing has developed a culture with an entire glossary of buzz […]
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Creating a Landing Page That Converts
By Saba SEO, 9:00 am on August 26, 2015
You’ve done market and keyword research. You’ve created AdWords ads (or something similar). What happens next? You create a landing page that will convert by capturing a potential client’s attention, maintaining his or her interest, and keeping them focused on the benefits you’re offering. Get the Headline Right You have one chance to get your […]
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3 Steps to Republishing Content
By Saba SEO, 9:00 am on August 21, 2015
Every online marketing expert can vouch for the value of a steady stream of content. At some point, however, business and website owners might feel like they’ve exhausted all sources or simply don’t have the same publishing capacity. As such, it’s easy to look at the massive tome of old blog posts, articles, ebooks, and […]
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Basic SEO Must-Haves for Any Business
By Saba SEO, 9:00 am on August 19, 2015
Whether you’re starting a new business or are simply unsatisfied with your current rank, ensuring you’ve optimized your site with a few SEO must-haves will help you connect with your targeted audience, move up the results page, and acquire more visitors. 1. Unique Content The key to an effective search engine optimization campaign is unique […]
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SEO Practices That Don’t Bring Visitors
By Saba SEO, 9:00 am on August 14, 2015
SEO should bring visitors to your website, but some common strategies don’t bring visitors at all. Instead of spending time on these tactics, spend time on practices that actually work. Here are a handful of search engine optimization practices to avoid. Keyword Spamming Repeating keywords too many times on a web page can keep your […]
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Strategies and Best Practices for Effective Link Building
By Saba SEO, 9:00 am on August 12, 2015
Link building is one of the pillars of the search engine optimization (SEO) industry. Along with keywords and website structure, link building is a major ranking factor in the search engine results page (SERP). When done properly, San Diego internet marketing experts believe link building can give a website a tremendous SEO boost. Strategies There […]
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Top Tips for Creating a Killer Content Calendar
By Saba SEO, 9:00 am on August 10, 2015
Creating a detailed content calendar is key to achieving your strategic goals and producing consistent quality material for your audience. By achieving your content goals, you can improve your search engine marketing efforts, increase your engagement, and better market your business. Here are six simple tools to create an effective content calendar. 1. Brainstorm Gather […]
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Tricks to Creating Evergreen Content
By Saba SEO, 9:00 am on August 9, 2015
If you’ve been working to increase the search engine rank of your website, you may have heard of evergreen content. This term refers to the kind of web content that is timeless and will not lose its relevancy in the near future and can be very supportive of your search engine optimization efforts. By writing […]
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How Customer Reviews Bolster SEO Efforts
By Saba SEO, 9:00 am on July 31, 2015
If you own a business, a large portion of your internet marketing efforts are probably centered around local SEO. While listings, schema, and other matters are all very important for local SEO, customer reviews can be beneficial for improving your search engine rank and drawing in offline sales. Better Rankings for Company or Product Name […]
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