Blogs | Saba SEO
What Makes People Click on Spam Messages?
Loosely defined as any unwanted material sent electronically to recipients, spam accounts for nearly 15 billion messages sent to people on a regular basis. Spam is sometimes sent in an attempt to capture IP addresses or to release virus or malware. Experts at a reputed internet marketing company in San Diego attempt to explain what […]
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Key Features of the Updated AdWords Keyword Planner
Google’s new AdWords interface includes a complete overhaul of the Keyword Planner. The new Keyword Planner uses Google’s Material Design so it matches the AdWords interface, and it is much more streamlined and easy to understand than the old version. No one is sure quite how widespread the new Keyword Planner currently is. You may […]
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Google Image Optimization Strategies for E-Commerce Websites
Images are very important for e-commerce sites, and Google’s image optimization feature offers new opportunities for businesses to attract customers. About 75 percent of people regularly search for images before buying something, while only 3 percent never look at images. Online shoppers want to see their product before purchasing it, so including images in your […]
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6 Effective Ways to Get More Calls from Paid Search Ads
The purpose of some paid search campaigns is to encourage searchers to make a call to a particular business. An increasingly popular way to do this is with call-based paid search ads, also called call-only ads. It’s predicted that within the next few years paid search will generate more than 150 billion calls to businesses. […]
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Why Your AdWords Campaigns Aren’t Working
Investing in AdWords is an effective way to quickly get your ads in front of searchers likely to be interested in what you have to offer. The top paid ad spots generate approximately 40 percent of all clicks on the displayed results page, which usually translates into a lot of clicks, reliable leads, and conversions. […]
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How to Maximize Your Content Reach and Engagement
Content creation is one of the best ways to increase your search engine rankings and reach a wider audience. A CMI study found that 85 percent of all B2B marketers believe their success comes from their content creation strategy. Producing content should be a central part of your marketing plan, but making sure your content […]
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Google Engineer Cautions Web Developers About Crawler Issue
One of Google’s engineers recently sent out a public statement announcement that the company’s search engine currently doesn’t support CSS custom properties. Google’s crawler renders websites by using Chrome 41, which is an outdated version of Google Chrome that was released in March 2015. As a result, the crawler can’t properly render sites that rely […]
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5 Effective Ways to Optimize Your YouTube Videos
YouTube is currently the second largest social media platform in the world. It reaches over a billion users every month, and it’s a great way to find an audience. Hundreds of hours of video content are uploaded every minute on YouTube, so it’s important to optimize your videos. Experts at Saba SEO, a reputed provider […]
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5 Ways Email Marketing Can Improve Online Ranking in a Hurry
It’s estimated that about half of the world’s population uses email. Consider the increased reliance on mobile devices, and it’s easy to see why email marketing can be a smart way to boost brand awareness, encourage website visits, and generate more productive leads and conversions. Since roughly 50 percent of searchers discover websites through email, […]
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How to Get the Most from Google’s Keyword Planner
The recipe for SEO success includes backlinks, relevant meta descriptions, high-quality content, and keywords. However, keywords will only serve your business well if you do your homework first and gather as much data as you can to make well-informed decisions. Google’s Keyword Planner can offer useful insights about keyword ranking to help you make better […]
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