Blogs | Saba SEO
Why Your AdWords Campaigns Aren’t Working
Investing in AdWords is an effective way to quickly get your ads in front of searchers likely to be interested in what you have to offer. The top paid ad spots generate approximately 40 percent of all clicks on the displayed results page, which usually translates into a lot of clicks, reliable leads, and conversions. […]
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How to Maximize Your Content Reach and Engagement
Content creation is one of the best ways to increase your search engine rankings and reach a wider audience. A CMI study found that 85 percent of all B2B marketers believe their success comes from their content creation strategy. Producing content should be a central part of your marketing plan, but making sure your content […]
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Google Engineer Cautions Web Developers About Crawler Issue
One of Google’s engineers recently sent out a public statement announcement that the company’s search engine currently doesn’t support CSS custom properties. Google’s crawler renders websites by using Chrome 41, which is an outdated version of Google Chrome that was released in March 2015. As a result, the crawler can’t properly render sites that rely […]
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5 Effective Ways to Optimize Your YouTube Videos
YouTube is currently the second largest social media platform in the world. It reaches over a billion users every month, and it’s a great way to find an audience. Hundreds of hours of video content are uploaded every minute on YouTube, so it’s important to optimize your videos. Experts at Saba SEO, a reputed provider […]
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5 Ways Email Marketing Can Improve Online Ranking in a Hurry
It’s estimated that about half of the world’s population uses email. Consider the increased reliance on mobile devices, and it’s easy to see why email marketing can be a smart way to boost brand awareness, encourage website visits, and generate more productive leads and conversions. Since roughly 50 percent of searchers discover websites through email, […]
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How to Get the Most from Google’s Keyword Planner
The recipe for SEO success includes backlinks, relevant meta descriptions, high-quality content, and keywords. However, keywords will only serve your business well if you do your homework first and gather as much data as you can to make well-informed decisions. Google’s Keyword Planner can offer useful insights about keyword ranking to help you make better […]
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How to Determine If Your Site Is Ready for the Mobile-First Index
Google has been shifting its focus to mobile-friendly innovations for several years now. The “Mobilegeddon” algorithm, which favors sites that perform well on smartphones and tablets, was one of Google’s earliest efforts to encourage websites to become more mobile-friendly. Now, Google is getting ready to fully roll out its mobile-first index on a larger scale. […]
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Why Should SSL Be a Part of Your SEO Strategy in 2018?
According to a survey conducted by the Pew Research Center, more than 68 percent of internet users believed there are insufficient laws to protect their privacy. The increasing need for online security has prompted Google to take drastic steps to make the internet a safer place. One of the most significant measures Google takes is […]
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Important Questions to Consider Before Hiring/Firing an SEO Company
Most online searchers don’t go beyond the first page of results. Hiring an SEO company to increase your online visibility can be a smart investment, especially if the company’s efforts boost engagement, interaction, and revenue. However, not all SEO companies are created equal. Before hiring a reputed SEO company in San Diego or rethinking your […]
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3 Simple Ways to Handle Fake Negative Reviews
Google reviews can be a great way to improve your search rankings and provide your customers with more information about your business. However, sometimes people may leave fake negative reviews, and Google’s policies to prevent such reviews aren’t always helpful. Negative reviews can harm your company’s image and turn away potential customers. Fake reviews are […]
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