Blogs | Saba SEO
How to Give Your Online Reputation a Boost
More than 80 percent of shoppers say they trust online reviews as much as recommendations from friends, which is just one of the many reasons you should be as proactive as possible about protecting your brand’s image. In a digital world where negative things can quickly become viral, all it takes is a small dose […]
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3 Simple Ways to Improve Your Local Search Strategy
If you have a brick-and-mortar store, a good local search strategy is essential. Ranking highly on local searches will drive more traffic to your business from people who are specifically looking for your product or service. Luckily, the most effective local search strategies are fairly easy. Here are three ways to improve your local search […]
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Businesses Are Now Able to Post Offers to Google Search Results
Users with a verified Google My Business profile have been allowed to use Google Posts since 2017. Google Posts lets business owners share short messages as plain text or in multimedia form, which appear in Google Maps and in search results when a user searches for the company’s name. Using Google Posts has been a […]
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Watch Out for These Black Hat Tactics That Could Impact Your SEO Results
In a perfect world, everyone would implement SEO strategies that fall in line with industry and search engine standards. However, this isn’t always the case. There are some deceptive marketers out there who use black hat tactics to fool search engine algorithms. Some scammers go a step further and use negative SEO techniques to purposely […]
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3 SEO Strategies for Boosting Your Online Rankings
Having an effective SEO strategy goes a long way in boosting your website’s search engine ranking. Making some small changes to a website to help it reach more potential customers is fairly easy. Here are three SEO tips to boost your search rankings, brought to you by San Diego web design experts at Saba SEO. […]
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How to Perform a Basic Local Business Competitive Audit
It’s only natural for business owners to wonder why a competitor within the same local area is ranking higher in Google’s local pack. Since only three businesses are displayed, it’s important to figure out what your competitors are doing to better target the same audience. Performing a local business competitive audit is one of the […]
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What Makes People Click on Spam Messages?
Loosely defined as any unwanted material sent electronically to recipients, spam accounts for nearly 15 billion messages sent to people on a regular basis. Spam is sometimes sent in an attempt to capture IP addresses or to release virus or malware. Experts at a reputed internet marketing company in San Diego attempt to explain what […]
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Key Features of the Updated AdWords Keyword Planner
Google’s new AdWords interface includes a complete overhaul of the Keyword Planner. The new Keyword Planner uses Google’s Material Design so it matches the AdWords interface, and it is much more streamlined and easy to understand than the old version. No one is sure quite how widespread the new Keyword Planner currently is. You may […]
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Google Image Optimization Strategies for E-Commerce Websites
Images are very important for e-commerce sites, and Google’s image optimization feature offers new opportunities for businesses to attract customers. About 75 percent of people regularly search for images before buying something, while only 3 percent never look at images. Online shoppers want to see their product before purchasing it, so including images in your […]
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6 Effective Ways to Get More Calls from Paid Search Ads
The purpose of some paid search campaigns is to encourage searchers to make a call to a particular business. An increasingly popular way to do this is with call-based paid search ads, also called call-only ads. It’s predicted that within the next few years paid search will generate more than 150 billion calls to businesses. […]
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